Category Archives: Economy

Nigeria pursuing deeper understanding of informal sector; now estimated at 57% of rebased GDP

From the BusinessDay article dated June 25th 2014 Nigeria’s informal sector accounts for as much as an estimated 57.9 percent of the nation’s rebased Gross Domestic Product (GDP), Daouda Toure, United Nations resident coordinator/representative of the United Nations Development Programme … Continue reading

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Analysing shifts in consumer household purchasing patterns – Milk ATMs in Kenya

“We are selling one litre at Sh65, but a consumer can get as little as 77ml at a cost of Sh5. All one needs to do is key in the amount they require, and the product is dispensed,” Gitonga, who … Continue reading

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The mechanization of donkey water, a symbol of economic progress

There’s a snippet of interesting insight in this news article from Hargeisa City in Somaliland. Traditional donkey carts supplying water are being replaced by motorcycles and this has been framed as a sign of increasing development and economic activity by … Continue reading

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Part 4: The visual documentation of the original research on rural economic behaviour

I have uploaded a PDF synopsis of the fieldwork conducted during the original Prepaid Economy research including approach and methodology.  Also documented are the different ways those in the rural economy manage their ‘investments’. These images support the observations documented … Continue reading

Posted in About, Africa, Airtime, Alternative currency, Assumption filter, Banking, Bottom of the Pyramid, Business Models, Buyer Behaviour, Cashless transactions, Culture, Economy, India, Indigenous & Traditional, Informal & Flexible, Livestock, Philipines, Project report, Rural Economy, Sub Saharan Africa, User research | Tagged , , , , , , , | 1 Comment

Part 2: The Observations made during original research on rural economic behaviour

One can roughly consider the relative income (or wealth) across three regions where observations were conducted on a continuum where the Indian village was the ‘wealthiest’ while the Malawians were living closest to the edge. However, on synthesizing the combined … Continue reading

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Part 1: Why are we publishing our original research on rural economic behaviour in 5 parts online?

A recent article in The Economist on the economic value of owning cattle in rural India made me to realize just how little is understood about the rural economy.  Here’s a snippet: That is because most people find spending easier … Continue reading

Posted in Alternative currency, Assumption filter, Banking, Bottom of the Pyramid, Buyer Behaviour, Cashless transactions, Cattle, Culture, Economy, Expenses, Flexibility, Income, India, Indigenous & Traditional, Livestock, Project report, Rural, Rural Economy, South Asia, Strategy, User research, Value | Tagged , , , , , , | Comments Off on Part 1: Why are we publishing our original research on rural economic behaviour in 5 parts online?

India recognizes the economic contribution of street vendors

What Indian economic phenomenon is at once marginal, even illegal, and enormously independent and entrepreneurial? That would be the street vendor, the small capitalist of the poor, and reservoir of off-the-books penalties that grease the machine of every municipal authority … Continue reading

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Food security: time to think of the small scale farmers

This article was written by David Indeje (@DavidBurudi) and was first put on the internet on West FM. It has been republished here with his kind permission. Agriculture is the essence of life, but it seems leaders are not getting … Continue reading

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Exploratory User Research in the Rural Economy

When I first began developing the attributes by which to select representative user profiles for the original fieldwork to begin understanding the “prepaid economy”, that is, household financial management in rural India, The Philippines and Malawi, it was based on … Continue reading

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Reflecting on this blog’s genesis after 5 years

I started this blog in late December 2008, in earnest and every day during the first prototype fieldwork for The Prepaid Economy project, one of the iBoP Asia Project’s first batch of Small Grant winners from the ASEAN region. For … Continue reading

Posted in About, Africa, Airtime, ASEAN, Assumption filter, Bottom of the Pyramid, Business Models, Buyer Behaviour, Collection, Design, Economy, Flexibility, global, Income, India, Indigenous & Traditional, Informal & Flexible, Kenya, Migrant worker, Mobile platform, Philipines, Project report, South Asia, Strategy, Sub Saharan Africa, Urban, User research, Value | Tagged , , , , , , , , , , | Comments Off on Reflecting on this blog’s genesis after 5 years